Domeniul de activitate
Marketing / Publicitate / E-Commerce
Tech / IT / Programare
Despre mine
Project manager with over 3 years of experience in marketing and communications. Skilled in leading cross-functional teams, developing marketing strategies, and executing digital campaigns. Successfully managed over 20 projects, ensuring alignment with business objectives and timely delivery.
Experiență (2 ani 11 luni)
Just Digital / Kooperativa
(Chișinău)
Iunie 2024 -
Mai 2025
(11 luni)
Project Manager
Responsabilități:
- Managed over 20 marketing and IT projects from planning to launch, consistently achieving project objectives and ensuring on-time delivery.
- Built and coordinated project teams of up to 10 specialists. Helped the team understand business goals and user context, which improved the quality of deliverables and reduced revision cycles.
- Established structured communication with clients, aligning expectations and guiding them through the development process.
- Conducted post-project reviews and analyzed digital campaign metrics (e.g. CTR>2% in niche projects), as well as qualitative results from focus groups.
- Successfully implemented major national and international marketing and communication projects:
1.National Wine Day 2024: drew 150,000+ visitors, 120,000+ bottles sold.
2.Public Health Campaign (with the Ministry of Health): achieved 75% message recall — participants could explain key messages and actions in case of stroke symptoms.
NewsMaker.md
(Chișinău)
Septembrie 2022 -
Iunie 2024
(1 an 9 luni)
Manager of Marketing
Responsabilități:
- Recommended appropriate services to clients based on prior engagement, contract volume, business goals, and brand specifics.
- Collected client needs, drafted detailed briefs, oversaw timelines, reviewed deliverables, and ensured that the output matched expectations. This tailored approach led to 75% of content-service clients returning for follow-up projects.
- Improved client retention by initiating regular follow-ups, analyzing inactive accounts, and offering targeted proposals. As a result, total client return rate grew by 50% during my time with the company.
- Grew the number of media partnerships by 150%, improving brand presence at industry events and expanding content distribution.
- Built and managed a reader support initiative that grew the number of monthly patrons from 20 to 140, with <5% churn over two years.
Panda Tour
(Chișinău)
Iunie 2022 -
Septembrie 2022
(3 luni)
Brand marketer
Responsabilități:
- Supervised content creation, conducted market and competitor research, including mystery shopping, to better understand positioning and customer experience.
- Organized 8 events to promote the company at festivals, managing logistics and ensuring consistent brand presentation.
- As a result, at least 3 attendees per event followed up with the company for tour inquiries.
- Recruited volunteers and student support staff, and secured partner deals — reducing event costs by approximately 30%.
Studii (Superioare)
Universitatea de Stat din Moldova
Facultatea, specialitatea: Economics, Marketing and Logistics
Oraș: Chișinău
Limbi străine
Româna — Expert
Rusa — Nativ
Engleza — Mediu
Abilități cheie
Project Management
Client Relations
Team Leadership
Slack
Trello
Jira
WordPress
Tilda
Canva
Microsoft Office
Social Media Platforms