CV editat la 02.01.2025
Marketing Director, Руководитель отдела Маркетинг
50 000 lei
Informații de bază
Data nașterii:
18 Iulie 1987 (39 ani)
Experiență:
Program de lucru:
Full-time, Program flexibil
Oraș:
Chișinău
Domeniul de activitate
Marketing / Publicitate / E-Commerce
Despre mine
I have been working in marketing since 2010, during which I have gained diverse experience, including:
- Media planning and budgeting.
- Developing brand platforms and communication strategies.
- Conceptualizing and creating visual and written content, including copywriting.
- Organizing events and managing brand sponsorships.
- Planning and executing photoshoots (moodboard creation, task setting, and briefing).
- Designing the structure of landing pages, tutorials, and other promotional tools.
I prioritize aesthetics, well-established processes, and rationality in every project I undertake.
Honesty and openness are core principles that guide my professional and personal growth. I value transparency and logical decision-making in all actions and firmly reject double standards.
Experiență
Aquatrade
(Chișinău)
Februarie 2024 -
Prezent
Brand Manager
Responsabilități:
As a Brand Manager, I led marketing strategies for water brands. I developed promotion plans, managed budgets, and ensured effectiveexecution across channels. Collaborating with cross-functional teams, I analyzed market trends to inform
strategic decisions and maintained consistent brand messaging.
I also spearheaded the Nordica Vending Solution startup, enhancing product accessibility through vending
solutions. This involved planning promotional events, crafting social media strategies, designing branded
merchandise, creating marketing materials, training promoters, and developing customer communication
scripts.
Viorica Cosmetic
(Chișinău)
Ianuarie 2022 -
Februarie 2024
(2 ani 1 lună)
Brand Marketing Manager
Responsabilități:
As a Brand Marketing Manager, I developed and executed strategies that boosted brand recognition. I ledcross-functional teams to implement integrated campaigns across digital and traditional media, ensuring
cohesive messaging.
I launched national promotional lotteries, enhancing consumer engagement and loyalty. I managed the
brand's visual presence at exhibitions and events, ensuring consistent representation. Additionally, I promoted
innovative products by developing landing pages and consumer tutorials. Collaborating with design teams, I
elevated the brand's visual identity.
LeBuro I Media & Event & Design Agency
(Chișinău)
Noiembrie 2018 -
Noiembrie 2019
(1 an )
Key Account Manager & Copywriter
Responsabilități:
As a Key Account Manager, I served as the primary liaison between clients and our creative team, ensuringclient objectives were effectively communicated and realized. I collaborated closely with designers,
copywriters, and targeting specialists to deliver tailored solutions that met client expectations.
In addition to account management, I took on copywriting responsibilities, crafting image-focused articles,
managing social media content, and developing commercial presentations.
Accent Electronic
(Chișinău)
Septembrie 2017 -
Noiembrie 2018
(1 an 2 luni)
Marketing Coordinator
Responsabilități:
As a Marketing Coordinator, I executed campaigns by developing strategies and plans.I managed post-buy evaluations and collaborated with suppliers to develop and oversee joint projects.
I ensured promotional materials were prepared and organized internal and external events.
StarNet
(Chișinău)
Decembrie 2015 -
Noiembrie 2016
(11 luni)
Copywriter and PR manager
Responsabilități:
Creating engaging articles, developing and translating content into Russian for social media, websites, and other communication channels.Collaborating with graphic designers to produce visually appealing and impactful content.
Proofreading texts to ensure accuracy, clarity, and consistency in messaging.
Enhancing PR efforts through media relations by securing coverage via news articles, interviews, and reportages to promote brand.
Ogilvy Moldova
(Chișinău)
Mai 2010 -
Noiembrie 2014
(4 ani 6 luni)
Media Planner
Responsabilități:
As a Media Planner, I developed advertising strategies across TV, press, internet, and OOH platforms tomaximize campaign impact. I analyzed data to identify target audiences and optimal media platforms. I
recommended effective media types, timeframes, and locations, presenting detailed proposals and cost
schedules. Coordinating with production teams, I oversaw campaign launches, ensuring timely execution.
Post-campaign, I created reports to evaluate effectiveness and inform future strategies.
Studii (Superioare în desfășurare)
09.2006 - 05.2009
ASEM
Facultatea, specialitatea: International Economic Relations and World Economy
Oraș: Chișinău
Limbi străine
Româna — Mediu
Engleza — Expert
Abilități cheie
Marketing Strategy
Market Analysis
Campaign Management
Team Leadership
Project Management
Budget Management
Content Development
Event Management
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